In our highly competitive business landscape, sales teams face a critical challenge—how to identify, nurture, and close sales opportunities more efficiently. Enter sales opportunity management, a systematic approach to managing potential sales from start to finish. But what does this process involve, and how can it revolutionize your sales strategy? Let’s break it down and explore how tools like Zendesk can make all the difference.  What Is Sales Opportunity Management? Think of sales opportunity management as the backbone of any successful sales operation. It’s the process of tracking, organizing, and prioritizing potential sales opportunities throughout the buyer’s journey. When...